Short for Google Braid, is a URL parameter (&gBraid={gBraid}) which attributes app conversions back to your web ad campaigns and provide more accurate measurement on iOS. This unique identifier is designed to work seamlessly with Google Ads and provides advertisers with data on ad performance.
- FAA Support
- Campaign Management
- 10-Minute Guide to Your 1st Campaign
- Create an Install Campaign
- Create a Reengagement Campaign
- Create a View-Through Attribution Campaign
- Create a Kochava-Certified Postback
- Create a Custom Postback
- Post-Install Event Creation and Configuration
- Tracker Override Settings
- Create a Facebook Campaign
- Create a FMP Reengagement Campaign
- Facebook FMP Naming Conventions
- Create a Snapchat Campaign
- Create a Snapchat Reengagement Campaign
- Create a Snapchat Partner Campaign
- Create a Twitter Campaign
- Google Ads
- Create a Google Reengagement Campaign
- Google Marketing Platform – DV360 & CM360
- Google Tag Manager Integration
- Create an Apple Search Ads Campaign
- Traffic Verifier®
- Create a Web Conversion Tracking Campaign
- Create a Private Network
- Default Reconciliation Settings
- Partner Reconciliation Settings
- SDK Integration
- All SDKs
- iOS – SDK Integration
- Android – SDK Integration
- Windows SDK Integration
- Roku – SDK Integration
- Adobe AIR – SDK Integration
- Adobe Digital Publishing Suite SDK
- Adobe Analytics SDK
- Unity – SDK Integration
- Cordova – SDK Integration
- ReactNative – SDK Integration
- .NET MAUI – SDK Integration
- Testing an Integration with Kochava
- SDK – Intelligent Consent Management
- Kochava SDK and Consent Handling
- Consent SDK – Handling Consent
- Consent SDK – Using the SDK
- Analytics, Reports & API
- Analytics Overview
- Analytics Overview Detail
- Analytics Footprint
- Analytics Events Volume
- Analytics Event Detail
- Analytics Daily Active Users
- Analytics Monthly Active Users
- Analytics Revenue Per User
- Analytics Lifetime Value
- Analytics Retention
- Analytics Retention (Advanced)
- Analytics Funnel
- Analytics Explorer
- Analytics Page Tools
- Analytics Metrics
- Pulling Reports
- Reports Overview
- Audiences
- Exports
- SAN Campaign Data Mapping
- API v1.4 – Call Structure
- API v1.4 – Querying API
- API v1.4 – Requesting and Scheduling Reports
- Create and Manage API Key
- App Management API
- Introduction to the Premium Publisher API
- Premium Publisher API Campaign Management
- Premium Publisher API Postback Triggers
- Reference Information
- Integrate with Kochava
- SKAdNetwork Partner Certification
- Attribution Overview
- Kochava Media Index
- Test a Campaign
- Postback Configuration: Recent Install Feed
- Post-Install Event Examples
- Traffic Import Tool
- Locating an App GUID
- Locating the Apple Bundle ID
- Deep Linking
- Scrubbing a Device ID
- Users Overview
- Groups Overview
- Roles Overview
- Glossary
- Fraud Console
- Click Flooding
- Ad Stacking Clicks
- Anonymous Installs
- Geographic Outliers
- High Click Volume Devices
- High Click Volume IP Addresses
- Manage Account Blocklist
- Mean-Time-to-Install Outliers
- Time-to-Install Outliers
- Time-to-Install Distribution
- Platform Click/Install Mismatch
- Non-Verified Install Receipts
- Non-Verified Purchase Receipts
- Create and Manage Apps
- Advanced Tools
- Server-to-Server Integration
- Links
