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Self-Attributing Networks Campaign Data Mapping


The following document provides a mapping of the campaign/keyword provided to Free App Analytics to the site_id and creative_id parameters.


Campaign Data Mapping Guide

 

SAN Name site_id creative_id partner fields
*Facebook campaign_group_name
campaign_name
campaign_id
adgroup_name
adgroup_id
adgroup_id
adgroup_name
campaign_id
campaign_name
publisher_platform
*Instagram campaign_group_name
campaign_name
campaign_id
adgroup_name
adgroup_id
adgroup_id
adgroup_name
campaign_id
campaign_name
publisher_platform
Twitter TPN – campaign_name
campaign_id
tweet_id campaign_id
campaign_name
Google Adwords campaignid
campaigntype
keyword
matchtype
** creative_id
** video_id
campaign_id
campaign_name
network_type
ad_group_id
keyword
Apple Search Ads keyword campaign-id
campaign-name
adgroup-id
adgroup-name
iad-adgroup-id
iad-adgroup-name
iad-campaign-id
iad-campaign-name
iad-keyword
Snapchat campaign_id
campaign_name
ad_id
ad_name
ad_squad_id
ad_squad_name
campaign_id
campaign_name
Verizon Media site_id creative_id adgroup_id
adgroup_name
campaign_id
campaign_name
demand_platform_id
DoubleClick last_click_site_id – Placement
last_click_placement_id

 
or

last_impression_site_id – Placement
last_impression_placement_id
last_click_ad_id -Ad ID
last_click_creative_id

 
or

last_impression_ad_id – Ad ID
last_impression_creative_id

* The keys that Facebook/Instagram sends in their claim responses should be interpreted as follows:

The campaign_group_name in Kochava correlates to the Campaign Name in Facebook.
The campaign_name and campaign_id in Kochava correlate to the Ad Set name and Ad Set ID in Facebook.
** Not available at this time.


List of Self Attributing Networks

Below is a list of all of the SANs supported by Free App Analytics. Refer to the examples above for mapping campaign/keyword data to Free App Analytics.

NOTE: Apple Search Ads, DoubleClick, Facebook, Google, Instagram, SnapChat, Twitter and Verizon Media are all SANs integrated with Free App Analytics. Where available, network partners have been listed below.

 

  •  

    A1 Social – Facebook
    Adaptly – Facebook
    Adotomi – Facebook
    Adparlor – Facebook
    Adquant – Facebook
    ADTZ – Facebook
    Altrooz – Facebook
    Ampush – Facebook
    Bidalgo – Facebook
    Brand Networks – Facebook
    CyberZ – Facebook
    DAUUP – Facebook
    Gallop Labs – Facebook
    Glow – Facebook
    GraphEffect – Facebook
    Kenshoo – Facebook
    Kinetic Social – Facebook
    Marin Labs – Facebook
    Matomy – Facebook
    Nanigans – Facebook
    Optilly – Facebook
    Optimal – Facebook
    Qwaya – Facebook
    Resolution Media – Facebook
    Rocket Fuel – Facebook
    Science Growth Labs – Facebook
    SearchMan – Facebook
    Septeni – Facebook
    Shift – Facebook
    SMARTLY – Facebook
    Social Code – Facebook
    Social Moov – Facebook
    Social Wire Facebook
    Social.com – Facebook
    SocialClicks – Facebook
    Sprinklr – Facebook
    Spruce Media – Facebook
    SWAd Facebook
    TBG – Facebook
    Unified Social – Facebook

  •  

    CyberAgent – Google – Android
    CyberAgent – Google – iOS
    Google AdMob – Android
    Google Search – Android
    Kenshoo – Google – Android
    Kenshoo – Google – iOS
    Marin Software (AdWords) – Android
    Neverblue – Google
    Septeni – Google Search – Android

  •  

    Kenshoo – Google Adwords
    Septeni – Google Adwords
    Sprinklr – Google Adwords
    Cyberagent – Google Adwords
    Cognant – Google Adwords
    Marin Software – Google Adwords
    AI Media Group – Google Adwords

  •  

    A1 Social – Instagram
    Adaptly – Instagram
    Adotomi – Instagram
    Adparlor – Instagram
    Adquant – Instagram
    ADTZ – Instagram
    Altrooz – Instagram
    Ampush – Instagram
    Bidalgo – Instagram
    Brand Networks – Instagram
    CyberZ – Instagram
    DAUUP – Instagram
    Gallop Labs – Instagram
    Glow – Instagram
    GraphEffect – Instagram
    Kenshoo – Instagram
    Kinetic Social – Instagram
    MakeMeReach – Instagram
    Marin Labs – Instagram
    Matomy – Instagram
    Nanigans – Instagram
    Optilly – Instagram
    Optimal – Instagram
    Rocket Fuel – Instagram
    Science Growth Labs – Instagram
    SearchMan – Instagram
    Septeni – Instagram
    Shift – Instagram
    SMARTLY – Instagram
    Social Code – Instagram
    Social Moov – Instagram
    Social.com – Instagram
    SocialClicks – Instagram
    Sprinklr – Instagram
    Spruce Media – Instagram
    SWAd Instagram
    TBG – Instagram
    Unified Social – Instagram

  •  

    Adaptly – Twitter-Android
    Adaptly – Twitter-iOS
    Adparlor – Twitter-Android
    Adparlor – Twitter-iOS
    ADTZ – Twitter-Android
    ADTZ – Twitter-iOS
    Ampush – Twitter-Android
    Ampush – Twitter-iOS
    Brand Networks – Twitter
    Comprendi – Twitter-Android
    Comprendi – Twitter-iOS
    Flightly – Twitter – Android
    Flightly – Twitter – iOS
    Glow – Twitter-Android
    Glow – Twitter-iOS
    Kinetic Social – Twitter-Android
    Kinetic Social – Twitter-iOS
    Nanigans – Twitter-Android
    Nanigans – Twitter-iOS
    Predict Effect – Twitter-Android
    Predict Effect – Twitter-iOS
    Septeni – Twitter-Android
    Septeni – Twitter-iOS
    Shift – Twitter-Android
    Shift – Twitter-iOS
    Social Code – Twitter
    Sprinklr – Twitter – Android
    Sprinklr – Twitter – iOS
    TBG – Twitter-Android
    TBG – Twitter-iOS
    Twitter – MZ
    Twitter Publisher Network – Android
    Twitter Publisher Network – iOS
    Twitter-Android
    Twitter-iOS
    Unified Social – Twitter-Android
    Unified Social – Twitter-iOS

  •  

    Verizon Media – Gemini
    Verizon Media – Acquisio
    Verizon Media – AdLucent
    Verizon Media – Adobe
    Verizon Media – AdParlor
    Verizon Media – CDKGlobal
    Verizon Media – ChannelAdvisor
    Verizon Media – CommerceHub
    Verizon Media – Criteo
    Verizon Media – Dealer.com
    Verizon Media – DexMedia
    Verizon Media – Didit
    Verizon Media – DoubleClick
    Verizon Media – eSearchVision
    Verizon Media – Felix
    Verizon Media – Fiksu
    Verizon Media – G5SearchMarketing
    Verizon Media – GeniusMonkey
    Verizon Media – Hibu
    Verizon Media – IgnitionOne
    Verizon Media – Impaqt
    Verizon Media – Imwave
    Verizon Media – Kenshoo
    Verizon Media – LBN
    Verizon Media – Leadqual
    Verizon Media – Marin
    Verizon Media – PulsePoint
    Verizon Media – Reachlocal
    Verizon Media – RKG
    Verizon Media – SearchForce
    Verizon Media – Sprinklr
    Verizon Media – TellApart
    Verizon Media – Vizergy
    Verizon Media – Web.com
    Verizon Media – www.local.com
    Verizon Media – Yext
    Verizon Media – YP
    Verizon Media – Zemanta

 
 

Last Modified: Oct 18, 2019 at 11:23 am